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Erica: The New Pandemic

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By Eric Elezuo

Call her enfante terrible, and you will not be far from the truth. Of course she is, or why was or is she getting all the attentions from the Big Brother House, even as she is now an ex-housemate. She is Erica Ngozi Nlewedim. The unofficial face BBNaija 2020.

In the history of the Big Brother Naija, no single individual has received the attention the character, Erica had received and continued to receive (Tacha tried though). Even from those who claim not to like her style of portraying herself.

Right from the first day she entered the House, it was obvious that the 26 years old hitherto unknown actress had something up her sleeves. She was determined to make an impact, and by so doing launch herself into the entertainment and social circle. she has done just that.

Initially, Erica had reasoned that the eye will be on Eric, another housemate, and her first few days in the house saw her sticking close to him. But Eric was not the messiah she needed. It didn’t take her time to know where the onions lies; Kiddwaya, the cute son of billionaire businessman, Terry Waya. Both hit out, and as they say, the rest is history.

“What drew me to Kiddwaya was we have some similarities. We are both carefree, we are both crazy and kind of complete babies too and our conversations flowed naturally”, Erica said.

As the entertainment world were continually divided over their support between Kiddwaya, the rich kid, and Laycon, the hustler, Erica was behind the curtains working her way to wealth and stardom. And her today status proves that she definitely achieved her aim…of becoming a pandemic for the right or wrong reasons depending on your side of the divide.

Shortly after her disqualification for gross misconduct on Sunday, September 6, 2020, fans raised over $19,000 for her through GoFund Me, making her an instant millionaire as well as a car gift and two million Naira from  a fan, who is an instagram car dealer.

Erica was sent packing from the house after Big Brother gathered the housemates at the lounge and played videos of her threatening to kill Laycon outside the house and her hurling insults at him.

Also a video of her pouring water on the Head of House (HoH) bed in order to stop Prince, who is her deputy from sharing the lounge with her, was played. Her actions violated article 18 of the rule book and disqualified her from the show.

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However, during an exclusive interview with the organisers, she tendered an unreserved apology to housemates including Laycon, Prince and Dorathy for her untoward behaviour, but that was too little too late, but still made an impact in her followers. The internet took more praises when a group of beautiful Sierra Leonian girls dedicated a song to her honour.

Her absence in the house in the last one week has created a kind of void never experienced before, as even Kiddwaya wishes to be evicted to reunite with the pandemic, Erica. Both have sure struck a cord which may lead to the altar in the coming days.

It must be noted that everything Erica did in the house were all tailored to keep her relevant even after leaving the house. She inadvertently went under the sheet with Kiddwaya, and confessed that they did ‘everything’ in there. Of course, the video that went viral suggests so. She ‘drunkenly’ attempted to share kisses with Laycon and was found in acts that could only be ascribed to spoilt children. But she wasn’t a spoilt child, just a girl on a mission.

“The lesson I have learnt is I should be happy with being alone. I noticed that I wasn’t fine with being alone but now I know that I have to be fine with being on my own”.

Though the show is behind her now, and the N85 million gone, Erica is waxing stronger, making herself a pandemic, which though you wish not to associate with, but is very much with you.

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Entertainment

I’ve Lost My Sight, Iconic Singer, Elton John Reveals

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The British music icon, Sir Elton John, has shared a heartbreaking revelation on the loss of his eyesight after battling a severe infection.

Elton John disclosed this during a recent public appearance at the charity gala performance of The Devil Wears Prada: “The Musical,” staged at the London Dominion Theatre on Sunday.

The 77-year-old, whose revelation stunned many at the gala performance, said he did not watch the show due to his failing eyesight.

He said: “As some of you may know, I have had issues, and now I have lost my sight.

“I have enjoyed listening to the performance, even though I haven’t been able to see it.”

Sir Elton John even gave his husband, David Furnish, who was present at the event, credit for supporting him through the hardship.

“To my husband, who has been my rock, because I haven’t been able to attend many of the previews because, as you know, I’ve lost my vision, so it’s difficult for me to see them, but I love to hear them.

“And tonight it sounded great! Alright! I appreciate you coming,” he added.

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Yuletide: Glo Lights Up Banana Island

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The highbrow Banana Island in Ikoyi, Lagos, was literally transformed on Saturday night as Globacom joined the community to mark the commencement of the Yuletide season.

The company sponsored the community’s Starlight Night organized by the Banana Island Property Owners and Residents Association Lagos (BIPORAL).

The 2024 Starlight Night, which was the fifth in the series, was an evening to usher in the Yuletide season with families and friends as well as “a day to reflect on how the year has been, and be thankful for where we are under a beautiful weather”.

Globacom, in a statement, expressed delight in sponsoring the celebration to spread the festive cheer as well as the lighting of a Christmas tree and street light boxes across key locations around Banana Island.

“Christmas is a time for unity, joy, and togetherness, and as a company, we believe in contributing to the communities where we operate. This is our way of giving back and spreading joy and hope to our fellow Nigerians, especially as we prepare to enter the new year”, the company disclosed.

The special event brought together local residents, friends, community leaders, and corporate partners, and witnessed electrifying performances by entertainment groups, Art Afrique and SPAN.

Starlight night ended with Christmas fireworks which lit up the sky with dazzling bursts of colour and sparkle, adding a vibrant and festive glow to the celebrations.

The event will culminate in the illumination of street light boxes which will be strategically placed throughout the island’s key streets.

Globacom’s sponsorship of the Starlight Night has added a touch of festive season to the Banana Island neighbourhood, reinforcing the company’s commitment to bringing joy to Nigerian communities during the festive season.

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Glo Celebrates 15 Years of Sponsoring CNN African Voices Changemakers

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By Eric Elezuo

It was a moment of awe, pleasant surprises and appreciation at the Eko Hotels when leading telecommunications company, Globacom celebrated 15 years of bankrolling the the CNN African Voices Changemakers with the entertainment big wigs in attendance.

Held to showcase the magnificent efforts of the telecom giants in the projection of African talents to the world, the top-notch anniversary witnessed an array of performances by leading and budding artists, classical interviews and speeches from well meaning individuals from Globacom and CNN.

Among the major highlights of the event was the high profile interview with music icon, Yemi Alade, who followed the footsteps of the likes of Rema and Sarkodie, projecting their music and career trajectory. Alade is a Grammy-nominated artist, who has shown class and resilience in her career. The interview was conducted by Larry Modowo, who was the host on the night, and was followed by her performance of her hit song ‘Tomorrow’. The show, which was recorded in front of a live audience, will be aired on November 30 at a premier event on CNN International.

Among A-list dignitaries at the event were the Executive Vice Chairman, Globacom, Mrs. Bella Disu, who represented the Chairman, Dr. Mike Adenuga Jr. Others were the Executive Vice President, CNN International Commercial (CNNIC), Mr. Phil Nelson; Managing Director, OJ&T, Country Representatives of CNN, Mrs. Omolola Akpata-Owolabi, in addition to other artistes and distinguished guests.

There were also other prominent personalities from across Nigeria and othwr lands in attendance, including but not limited to screen icon, Joke Silva, Samuel Animashaun Perry, aka  Broda Shaggi former African Voices guests, cultural icons, entrepreneurs, business leaders and influencers. Attendees enjoyed an evening of conversation, entertainment, and a behind-the-scenes look at the filming process.

African Voices Changemakers is one of CNN’s longest-running and most successful series, and according to CNN correspondent, ‘tells the stories of the continent’s thought-leaders, creatives, athletes, and entertainers who are at the forefront of change across Africa. The show also profiles Africa’s sporting stars in special African Voices Playmakers episodes and segments that additionally air in CNN’s flagship sport show World Sport.

“Alongside this on-air content, African Voices Changemakers is available across CNN’s digital and social platforms, with social-first My Drive videos and a dedicated playlist on Apple Music. Globacom is the exclusive sponsor of African Voices Changemakers across all platforms.”

Mrs Bella, who made a remark on behalf of Globacom, through the company’s Chief Marketing Officer, Ashok Israni, informed that Glo in collaboration with CNN has used the African Voices Changemakers to amplify voices that might otherwise have remained unheard, bringing to light the remarkable achievements of African entrepreneurs, artists, leaders, sportsmen and sportswomen, all of whom are changemakers.

He said “This sponsorship is more than just brand alignment; it has been a profound expression of our shared commitment to the transformative power of storytelling. And in partnering with CNN, we have helped ensure that Africa’s voices; its dreams, its challenges, and its triumphs, are broadcast to the world.”

CNN's Larry Madowo and singer Yemi Alade on stage at an event in Lagos to celebrate African Voices' 15 year anniversary.

The CNNIC Executive Vice President, Phil Nelson, in his speech noted, that “15 years of programming is a huge landmark and I’m pleased to celebrate it in Lagos with our longstanding commercial partners at Globacom, I thank them for our ongoing collaboration. This anniversary event for African Voices reaffirms CNN’s commitment to the series and to showcasing the richness, diversity, and dynamism of Africa on the global stage.”

He further eulogised the steadfastness Dr. Adenuga and the Glo brand in uplifting talents and creating a platform for the Voices of Africans to be heard via a world renowned podium.

African Voices Changemakers is a 30-minute magazine programme that highlights African stars in the film and music industry. 

The Programme shows on DSTV Channel 401 every Saturday at 8.30 a.m. and the show is repeated the same day at noon. Other repeats follow on Sunday at 4.30 a.m. and 7.00 p.m., on Monday  at 4.00 a.m., and on Saturday next week at  8.30 a.m. and 12 noon. It will also air again on Sunday at 4.30 a.m. and  7.00 p.m. and on Monday  at 4.00 a.m.

Some guests who have appeared on the Glo-sponsored African Voices Changemakers program include:

Kaffy: The Nigerian dance queen and choreographer who led her group to break the Guinness World Record for “Longest Dance Party” in 2006. She also discussed how she has used her talents to empower young people and give back to her country.

Andrea Iyamah: The Nigerian-Canadian fashion designer and founder of the fashion label Andrea Iyamah. Her brand has been worn by celebrities like Michelle Obama, Kate Hudson, and Genevieve Nnaji.
Ruth Erikan James: The founder of the fashion brand Veekee James, which also expanded to include Veekee James Man for men’s wear and Shoprikan for women.

P-Square: The Nigerian singing duo of Peter and Paul Okoye who discussed their career, life, and reuniting after a breakup.

Senbanjo: A former women and children’s rights attorney who campaigned for the education of girls and the inclusion of women in national life.
Laolu: The designer of Beyoncé’s album, Lemonade.
Alabi: A music video director and winner of the 2019 Nigeria Entertainment Award for Music Video of the Year.
Odumegwu: A Nigerian professional linebacker for the Seattle Seahawks of the NFL.
Ndubuisi: A defensive lineman for the Washington Commanders of the NFL.
Others include Nigerian songwriter, singer and actor, CHIKE EZEKPEAZU OSEBUKA, popularly known as Chike, L.A.X., DAMILOLA  AFOLABI OF STARBOY ENTERTAINMENT, talented singer and rapper, BLESSING AKIODE of Candy Bleakz fame, as well as EKEH CHIAKA JOSEPH (Majeeed) and WENDY SHAY from Ghana.
The likes of Simi, Stonebwoy, Adekunle Gold, MC French, Karim Kharbough, Oshinowo and Mpahlwa and more has also featured on the show.
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