World

AI Humans Go Mainstream in South Korea, Reads, Sings, Sells

Published

3 years ago

September 25, 2023

Eric

Her face is a deep fake. Her body belongs to a team of similar-sized actors. But she sings, reads the news, and sells luxury clothes on TV as AI humans go mainstream in South Korea.

Meet Zaein, one of South Korea’s most active virtual humans, who was created by Pulse9, an artificial intelligence company that is working to bring corporate dreams of the perfect employee to life.

Pulse9 has created digital humans for some of South Korea’s largest conglomerates, including Shinsegae, with research indicating the global market for such life-like creations could reach $527 billion by 2030.

In South Korea, AI humans have enrolled as students at universities, interned at major companies, and appear regularly on live television driving sellouts of products from food to luxury handbags.

But Pulse9 says this is only the beginning. They are “working on developing the technology to broaden AI human use”, Park Ji-eun, the company’s CEO, told AFP.

“Virtual humans are basically capable of carrying out much of what real people do,” she said, adding that the current level of AI technology means humans are still needed – for now.

The demand for AI humans in South Korea was initially driven by the K-pop industry, with the idea of a virtual idol – not prone to scandals and able to work 24/7 – proving popular with the country’s notoriously hard-driving music agencies.

But now, Pulse9 is “expanding their roles in society to show that these virtual humans aren’t just fantasy idols but can coexist with humans as colleagues and friends”, Park said.

– K-pop face –

Zaein’s face was created by a deep learning analysis – an AI method that teaches computers to process complex data – of the faces of K-pop stars over the last two decades.

Doe-eyed with delicate features, fair skin and a willowy figure, she is brought to life by overlaying the deepfake on a human actor.

More than 10 human actors, each with different talents — from singing, dancing, acting, to reporting — help animate Zaein, which is what makes this particular AI creation so “special”, Park said.

On a Monday morning, AFP met with one of the actors as she was preparing to deliver a report as Zaein on a live morning news programme on South Korean broadcaster SBS.

“I think it can be a good practice for people who want to become celebrities and that’s what appealed to me,” said the actor, who could not be named due to company policy.

A representative for Pulse9 said the identities of all human actors are concealed and their real faces are not shown.

Despite the strict measures to keep their profiles hidden, the actor said playing as a virtual human opened new doors.

“Typically, a lot of people in their teens and young people become K-pop idols and I’m way past that age, but it’s nice to be able to take on that challenge,” the actor, who is in her 30s, told AFP.

“I’d love to try acting as a man if I can manage my voice well, and maybe a foreigner — something that I can’t become in real life.”

– ‘Real and fake’ –

Creating artificial humans will continue to require real people “until a really strong AI is created in the future which will be able to process everything by itself”, Park said.

The potential — and potential perils — of AI have exploded into the public consciousness in recent months since ChatGPT burst onto the scene at the end of last year.

Experts around the world, including AI pioneers, have spoken out about its dangers, and several countries are seeking regulation of the powerful but high-risk invention.

But Park is not concerned. Her company is working on new virtual idols, virtual influencers, and virtual sales agents to take over customer-facing tasks for South Korean conglomerates, which are increasingly struggling with recruitment in the low-birthrate country.

South Korea — and the world — needs better, clearer regulations on what AI can do, she said, adding that when done properly, the technology can add to “the richness of life”.

The trouble, however, is that a deepfake can “make it impossible to tell what is real and fake”, Kim Myuhng-joo, a professor of information security at Seoul Women’s University, told AFP.

“It’s an egregious tool when used to harm others or put people in trouble. That’s why it’s becoming a problem,” he added.

AFP

Middle East

Again, Iran Blocks Strait of Hormuz, Alleges Ceasefire Violation

Published

45 minutes ago

April 9, 2026

Eric

Iran, on Wednesday, shut the Strait of Hormuz following fresh Israeli strikes on Hezbollah targets in Lebanon, raising fears that a fragile ceasefire with the United States could collapse less than a day after it was reached.

The closure comes amid renewed hostilities that have cast doubt over efforts to halt more than a month of fighting. While both Iran and the United States had earlier declared victory after brokering the truce, fresh missile and drone attacks were reported across Iran and parts of the Gulf, alongside intensified Israeli bombardments in Lebanon.

In Beirut, Israeli strikes hit residential and commercial areas without prior warning, leaving at least multiple people dead and many others injured in what has been described as one of the deadliest days of the conflict.

Iranian state media confirmed the closure, with IRNA reporting that the move was taken “in the wake of Israel’s attacks on Lebanon.” The development has heightened concerns over the stability of the ceasefire agreement mediated by the United States.

Authorities in Iran also imposed strict controls on maritime movement in the strategic waterway. Ships near the strait were instructed to seek permission from Sepah, a special operations unit under the Iranian Revolutionary Guard Corps, before passage. A radio message cited by The Wall Street Journal warned that any vessel attempting to cross without approval “will be destroyed.”

Earlier in the day, Iran had indicated a willingness to reopen the strait during the proposed two-week ceasefire, noting this would be done with “coordination with Iran’s Armed Forces and with due consideration of technical limitations.” U.S. officials, meanwhile, said American forces could assist in managing ship traffic, although details remain unclear.

U.S. President Donald Trump also told ABC News he was open to a “joint venture” arrangement with Iran that would involve charging tolls for vessels passing through the strait.

However, reports of ceasefire breaches soon emerged. Pakistani Prime Minister Shehbaz Sharif, who played a role in negotiating the agreement, said on X that violations had already been recorded, further deepening uncertainty over whether the truce will hold.

World

Trump Accuses Nigeria of Spreading Fake News on Iran Ceasefire Deal

Published

6 hours ago

April 9, 2026

Eric

US President, Donald Trump, has accused Nigeria of allegedly spreading misinformation regarding Iran’s response to his ceasefire announcement.

Speaking on social media, Trump linked the “fake news” to CNN, adding that it was “totally made up” while attributing its origin to a Nigerian site.

According to Trump, the Nigerian site is a fake news platform, and CNN has been ordered to withdraw the statement.

“No one can believe that fake news CNN put out a knowingly false and dangerous statement pretending it came from the upper levels of the Iranian government. It didn’t!

“It was totally made up and posted as a headline for the purpose of perhaps inflaming a very delicate situation.

“It was a new troublemaking site from Nigeria and CNN just got caught cheating – A very dangerous thing to do,” part of Trump’s post read.

World

Trump Delays Iran’s Strike by 2-Weeks As Pakistani Leaders Intervene

Published

1 day ago

April 8, 2026

Eric

President Donald Trump on Tuesday announced that, based on conversations with Pakistani Prime Minister Shehbaz Sharif and Field Marshal Asim Munir, he will delay the “bombing and attack of Iran” for two weeks.

Trump said the decision came after the leaders requested the U.S. “hold off the destructive force being sent tonight to Iran,” which the president previously threatened would start at 8 p.m. eastern time if a deal was not reached.

The president said the postponement is subject to the Islamic Republic of Iran agreeing to “the COMPLETE, IMMEDIATE, and SAFE OPENING of the Strait of Hormuz.”

“This will be a double sided CEASEFIRE!” Trump wrote in a Truth Social post. “The reason for doing so is that we have already met and exceeded all Military objectives, and are very far along with a definitive Agreement concerning Longterm PEACE with Iran, and PEACE in the Middle East.”

He added the administration received a 10-point proposal from Iran, and officials “believe it is a workable basis on which to negotiate.”

“Almost all of the various points of past contention have been agreed to between the United States and Iran, but a two week period will allow the Agreement to be finalized and consummated,” Trump wrote. “On behalf of the United States of America, as President, and also representing the Countries of the Middle East, it is an Honor to have this Longterm problem close to resolution.”

FoxNews