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APRA Releases Full Programme of its 2019 Conference in Rwanda

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The African Public Relations Association, (APRA) has released the full programme of events ahead of its 2019 Conference holding in Kigali, Rwanda.

According to the programme, made available to The Boss, the conference will kick off with an opening ceremony where APRA President, Mr Yomi Badejo-Okusanya is expected to deliver the welcome address.

One of the major highlights of the event will be the conferment of honorary fellowship on HE John Dramani Mahama,  Immediate Past President of Ghana, Ambassador Kwesi Quartey, Deputy Chairperson, African Union Commission (AUC) and Bashorun Dele Momodu, Chairman/CEO, Ovation Media Group I

Full Programme:

Monday 13 May 2019

08.30 – 10.30hrs Pre-Conference event for University Students
11.00 – 13.00hrs Pre-Conference event for Public Servants
14.00 – 17.00hrs International Communications Consultancy Organisation Meeting

Welcome and Introduction
• Matt Cartmell – Deputy Director- General, Public Relations & Communications Association (PRCA) – United Kingdom

• Yomi Badejo-Okusanya, President, African Public Relations Association (APRA)
Round Table Discussion and Debate:
• Overview of Challenges and Opportunities in Each Country as well as Member Services Offered by Each Association
• Training, Professional Development and Talent Retention Needs Over the Next Five Years
• Managing Global Connections and Participation in Global Causes and Campaigns
• How We Can all Work Together Effectively to Deliver for PR in Africa
19.00 – 22.00hrs Registration

Tuesday 14 May 2019
Day 1 (Opening Ceremony)

07.00 – 09.00hrs Arrival of Delegates/Conference Registration
09.00 – 09.30hrs All Delegates to be seated
09.30 – 09.45hrs Arrival of Speakers/Guests/VIPs
09.45 – 09.55hrs Arrival of Special Guest of Honor
09.55 – 10.00hrs National Anthem (Rwanda/African Union)
10.00 – 10.10hrs Introductions/Recognitions/Flag Parade of African Countries
10.10 – 10.15hrs Welcome Remarks – Herbert Muhire, President, Public Relations Association of Rwanda, PRAR
10.15 – 10.25hrs Video Presentation on Rwanda

10.25 – 10.35hrs Opening Address – Mr. Yomi Badejo-Okusanya, President, African Public Relations Association (APRA)
10.35 – 10.45hrs Goodwill Messages – Guest of Honour & APRA Ambassadors
Justin Green – President Global Alliance for Public Relations & Communications Management (GA)
10.45 – 10.50hrs Chairman’s Opening Remarks – HE John Dramani Mahama, Immediate Past President of Ghana
10.50 – 11.30hrs Keynote Address on the theme: Africa & Storytelling: Guest of Honour
11.30 – 12.00hrs Roundtable Discussion on the Keynote Address Presentation.
Moderator –- Ronke Bamisedun – BWL Agency
Discussants
• Ambassador Kwesi Quartey – Deputy Chairperson, African Union Commission (AUC)
• Yomi Badejo-Okusanya – President, African Public Relations Association (APRA)
• Paul Holmes – Founder, The Holmes Group
• A Representative from Rwandan Government
• Chief Dele Momodu – CEO & Publisher, Ovation Magazine International
12.00 – 12.30hrs Investitures
Patron – HE Paul Kagame, President of Rwanda
Honorary Fellows
– Ambassador Kwesi Quartey, Deputy Chairperson, African Union Commission (AUC)
– HE John Dramani Mahama – Immediate Past President of Ghana
– Chief Dele Momodu – CEO & Publisher, Ovation Magazine International
12.30 – 12.50hrs Sponsored Session – First Bank at 125 – Changing the Narrative of the African Brand – Mrs Folake Ani-Mumuney, Manager, Marketing & Corporate Communications – First Bank of Nigeria
12.50 – 13.00hrs Remarks/Vote of Thanks – Jane Gitau, APRA Secretary General
13.00 – 13.15hrs Official Conference Photography Session
13.15 – 14.15hrs Networking Lunch
14.15 – 15.00hrs APRA/Reputation Matters Survey Report – Regine le Roux Managing Director, Reputation Matters Regine
15:00 – 15:45hrs Telling the Climate Change Story across Africa: A Review of Literature – Dr Margaret Amoakohene – Department of Communication Studies, University of Ghana, Ghana
15:45 – 16:30hrs False Narratives About Africa: An Evidential Rebuttal
Dr Wole Olaoye – Chairman, Diametrics Limited, Nigeria
16:30 – 17:00hrs Matt Cartmell – Deputy Director- General, Public Relations & Communications Association (PRCA) – United Kingdom
17:00 Leisure for Delegates

Day 2 – Wednesday 15 May 2019

08.30 – 10.30hrs Storytelling and Message Development: Training Workshop
Robyn de Villers, Vice President, APRA, Chairman & CEO, BCW Africa.
10:30 – 11.00hrs Tea Break
11.00 – 11.45hrs Practical Session: Storytelling Development Group Discussion

11:45 – 12.30hrs Session on Global Alliance – Justin Green – President Global Alliance for Public Relations & Communications Management (GA)
12.30 – 13.30hrs Networking Lunch
13.30 – 14.30hrs Global Trends in Storytelling
Paul Holmes – Founder, The Holmes Group, United Kingdom
14.30 – 16:30hrs Platforms that bind. A case study of Forbes 8 network and how storytelling is bringing together entrepreneurs across the world, starting from Africa. – Cynthia Ofori-Dwumfuo – PR & Marketing Communications Professional |PR Business Lead, Ogilvy, Ghana
16.30 – 17.00hrs APRA and the AU – progress and next steps

17:00 Leisure

Day 3 – Thursday 16 May 2019

09.00 – 09.45hrs The Public Relations Profession, Creativity and Storytelling in Africa- Dr Wole Adamolekun, Head of Department, Mass communication, Elizade University Nigeria

09.45 – 10:30hrs Trends in PR & The Influence of New Media and Technology on The Practice of PR On The Continent: Tactics, Tools, Trends & Technology – A Survival Guide For The Modern Day PR Practitioner Paul Mwirigi Muriungi, Uganda

10:30 – 11:00 Tea Break
11:00 – 11:45 Borderless Boundaries of Digital Corporate Communication in the New African Media Ecosystem: Implications for PR Practice –
Charles C. Okigbo – USA & Dr Margaret Amoakohene – Ghana
11:45 – 12:30 Local Speaker from Rwanda
Speaker TBC
12.30 – 13. 30hrs Networking Lunch
13.30 – 17:30hrs Holmes Report In2Summit
THE AGENCY OF THE FUTURE
Moderator: Paul Holmes
Panelists: Kamal Taibi, Strateus Group (Morocco);
Nick Wachira, Oxygene (Kenya),
Matt Cartmell, Public Relations and Communications Association (PRCA) (United Kingdom)
THE NEW EMPLOYER-EMPLOYEE CONTRACT
Presented by: Jordan Rittenberry, CEO, Edelman Africa
BEST PRACTICES IN AFRICAN PR
Moderator: Paul Holmes
Panelists: Mandy Kojetin, Atmosphere Communications (South Africa); Bidemi Zakariyau, LSF PR (Nigeria);
Cynthia E. Ofori-Dwumfuo, Ogilvy (Ghana);
Lekha Seebaluck, Blast BCW (Mauritius)

19:00– 22.00hrs SABRE Awards Africa (APRA & The Holmes Report)

Friday 17 May 2019
Scheduled Visit to Tourist Attractions
Visit to Kigali Genocide Memorial, Belgian memorial at the Camp Kigali, Old & New Kigali city tour, Campaign Against the Genocide Museum, Kigali Economic Zone & Kimironko local market.

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Connect Initiative Celebrates Gov. Umo Eno’s 60th Birthday by Empowering 60 Individuals, Visiting Hospitals, and Prisons

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In celebration of the 60th birthday of Akwa Ibom State Governor, Pastor Umo Eno, the socio-political group, Connect Initiative, has embarked on a series of impactful initiatives.

They have empowered 60 vulnerable individuals and extended compassionate visits to hospitals and prisons across the state.

The group made up of professionals and entrepreneurs kicked off its activities with a low-key ceremony where 60 indigent people were given financial support.

The beneficiaries were carefully selected from across the 31 LGAs of the state.

In his opening remarks, the group’s Chief Conector, Dr Frank Ekpenyong, stated that the organisation decided to toe this line because it is the right thing to do putting into consideration the present realities in Nigeria.

He noted that the event which was to commemorate the birthday of Governor whom he described as a humble, compassionate and visionary leader that believes in development from the bottom up.

Dr Frank said that Comnect Initiatives will soon up the ante in terms of standing in the gap for government through impactful programmes and projects

In the course of the ceremony, seven respected Akwa Ibom indigenes were inducted into the Connect Forum: Sir Okon Okon, Captain Iniobong Ekong ( Retd), Aniekan Essienette, Ime Udo, Murphy Esin, Hon. Mbosowo David and Mrs Imobong Akamba.

The group then began the next day with a visit to the St. Luke’s Hospital, Anua, Uyo LGA where they cleared the bills of some indigent patients.

The patients who were in the maternity, female surgical and paedetric wards had concluded their treatments but could not be discharged due to inability to pay their bills.

All the patients: Patricia Victor Brown ( from Itu LGA), Nkoyo Edet Okon ( Oron LGA), Emem Gabriel David ( Nsit Ubium), Enobong Gabriel Emmanuel and Mavelous Bassey were thankful for this womderful intervention of Connect Initiative on behalf of the governor.

The most moving moment of the visit was the case of Mrs Magdalene Okon Edet. After listening to the pathetic story of her surgery and condition afterwards, the group decided on-the-spot to foot her over N400,000 bill.

She and her family broke into uncontrollable tears of joy.

In addition, during the ward rounds, the team was given the cheering news that a mother had earlier that day been delivered of a baby girl.

Not only was the Ebong family’s bill settled, when the good news was relayed to HE Governor Umo Eno that he now had a new birthday mate, he immediately requested to meet with the father of the baby.

The lucky father was acknowledged and presented with special gift by the Governor during the commissioning of Atiku Abubakar Way project in the presence of former President Goodluck Jonathan.

In his remarks, Rev. Father Gabriel Ekong the hospital Administrator thanked Connect Initiative for embarking on this noble cause that has brought relief and joy to many homes.

While praying that God would replenish the pockets of all those who contributed to the kind gesture, he applauded the vision of Governor Umo Eno for urging wellwishers to embrace charitable causes instead of spending the funds on parties or other unproductive endeavours.

He used the opportunity to pray for excellent health and wisdom for Governor Eno, while wishing him a very successful tenure in government.

The next port of call for the Connect Initiative members was the Methodist General Hospital, Ituk Mbang, Uruan LGA.

There, the team visited the wards where Baby Favour Edidiong, Joyce Isaac Mbaba, Imeh Phillip Etukudo, Prince Asuquo Okon and Nko Etim Umoh were all cleared to go home with a commitment that all their outstanding bills would be fully paid. Again the patients erupted in happiness and were full of prayers and praise for the celebrant and Connect Initiative.

The Hospital Superintendent, Dr Aniekan in his remarks thanked the group for this humanitarian gesture, adding that this act was worthy of emulation by other organisations
The day was rounded off at the Minimum Correctional Centre, Uyo where the team pledged to pay the fines of 13 inmates with minor offences

Speaking to journalists after the visits, the President-General of the group, Ms Idy Ekwo stated that its itinerary was carefully planned in accordance with the wishes of the celebrant, Governor Umo Eno.

She noted that based on what was discovered during the visits, Connect Initiative would make charitable interventions a more frequent affair.

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Lagos-Calabar Coastal Highway: Prioritize Existing Unfinished Projects, Peter Obi Tells FG

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Mr. Peter Obi, the Labour Party’s presidential candidate in the 2023 general election, has advised the federal government to prioritize existing unfinished projects spread across the country instead of the Lagos-Calabar coastal highway project.

Obi, in a series of posts on X (formerly Twitter) on Monday, stated that the project was a misplaced priority given the numerous unfinished roads throughout the country.

The former governor of Anambra State mentioned that the budget allocated to the Ministry of Works is insufficient for significant progress on the country’s various unfinished roads, much less their completion.

Obi therefore, advised that the government prioritize the existing infrastructural projects in the country before embarking on any new and colossal projects like the Lagos-Calabar super highway project.

“The Federal Ministry of Works 2024 capital budget of N892,461,262,656.00, additional funding from multilateral loan projects of N94,828,535,243.00, alongside other expected contributions from sources like the China-Exim Bank and the World Bank, will not be enough for serious work on all the critical roads, some of which I enumerated above, let alone their completion.

So, why embark on another huge project that will not be completed in the next 20 or 30 years?

“To do so will only exacerbate the problem of abandoned, uncompleted projects that are not contributing to economic growth and overall development.

“Therefore, while acknowledging the potential benefits of coastal superhighway infrastructure, I urge prioritization of our existing uncompleted projects. We must allocate resources towards repairing and completing existing infrastructure.

“In any development formula, the primary focus should be on completing and rehabilitating existing infrastructure rather than embarking on colossal new projects that may never reach completion within the next 30 years,” Obi said.

Back in March, the Federal Government began constructing the 700-kilometer Lagos-Calabar Coastal Highway, designed to extend through 9 states with two spurs leading to the Northern States.

Recall that former Vice President, Atiku Abubakar, had earlier described the project as a fraud.

“Umahi had announced that Hitech would fully fund the project, and based on this, there was no competitive bidding. He (Umahi) then said that Hitech could only raise just 6% of the money for the pilot phase. This smacks of deceit,” Atiku said.

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2027 Presidential Race: Opposition Parties Under Attack

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By Eric Elezuo

While it is still a whole three years before the next general election in 2027, The Boss has learnt that opposition parties in the countries are being muffled to pave the way for the ruling All Progressives Congress (APC) to return to, and retain power.

From the Peoples Democratic Party (PDP), to the Labour Party (LP), and down to the New Nigerian Peoples Paty (NNPP), crises have engulfed the rank and files, in what a source told this paper was the attempt and making of the ruling party, APC, to decimate, destabilize and make redundant the machineries of the opposition parties.

It is believed that by 2027, the apparatuses holding together the various opposition parties would have weakened irredeemably to the extent the country would seemingly nosedive into the inglorious one party state that every civil right advocate and democrats abhor.

It is alleged that all the crises in all the opposition parties are being engineered by the President Bola Tinubu-led ruling APC, with the hope of getting the fibres of their system weakened, thereby luring the members of the crisis-ridden parties into the APC.

Slightly one year after the last presidential election, the two major opposition platforms, Peoples Democratic Party (PDP) and the Labour Party, have separately been embroiled in a crisis of confidence which has diminished their capacity to provide viable opposition to the ruling All Progressives Congress (APC).

The crises in both opposition parties got to a head. The Labour Party led by its national chairman Julius Abure held its much-opposed national convention which was boycotted by its 2023 presidential candidate, Peter Obi; its only governor, Alex Otti of Abia State; federal and state lawmakers elected on its platform, and the organised Labour.

In the Labour Labour, members have been embroiled in endless battle of supremacy with a faction led by Mr. Apapa steadily contesting the leadership of Julius Abure.

Consequently, the presidential candidate of the party in the 2023 elections, Mr. Peter Obi, reverence as a leader in the fold, noting that whatever the party faces presently, that Nigeria’s problems are far bigger than the crises in his party.

The LP has been embroiled in crises — ranging from allegations of misappropriation of funds, and leadership tussle, to calls for the resignation of the party’s national chairman.

TheCable reported that “On March 27, the LP conducted a national convention in Anambra state where Julius Abure was re-elected as its national chairman.

Obi did not attend the convention, fuelling speculations that he may be mulling over ditching the LP for another platform.

Speaking during an appearance on HaveYourSay247, an interactive online session hosted by Rudolf Okonkwo over the weekend, Obi said he is confident that the crises rocking the LP will soon be resolved amicably.

“Whatever is happening in the Labour Party is so minute compared to what is happening in the country,” Obi said.

“So, for me, it is something we will resolve amicably, and it is not anything to worry about. Let us worry about the country.

“Let us worry about how the average Nigerian would be able to have a means of livelihood to be able to eat, that should be our worry.”

Obi said he has no interest in being the party’s leader but only to make sure things are done properly.

“I don’t see what I do in politics as being the leader of any place or not. My position is that just like I always say, I am not desperate to be president of Nigeria, I am desperate to see Nigeria work because I know it can work,” he added.

“We have a more desperate situation. Parties are just a means to be able to contest elections. What is important is that being a leader of a party does not reduce the price of food.

In the PDP, the shenanigans of former Rivers State Governor, Mr. Nyesom Wike, has practically kept the party in constant crisis with many observers concluding that the now Minister of the Federal Capital Territory (FCT) is working for the APC, and is just a mole in the PDP. Wike has denied the allegation, however,

But news filtered in last week as that the immediate past Governor of Rivers State, and Minister may have concluded plans to attend the much advertised National Executive Council (NEC) meeting of the main opposition party, the Peoples Democratic Party (PDP), billed to hold on Thursday, in Abuja.

Impeccable source, who is in the know, told The Boss that the minister, whose membership of the PDP is yet to be revoked even as he frolicks with the ruling All Progressives Congress (APC), and serving in the President Bola Tinubu government as a minister.

The Source told The Boss that Wike’s impending presence at the NEC meeting on Thursday was not unconnected with plans, already hatched with some governors, to weaken the opposition PDP.

“Yes, we have on good authority that FCT minister, Wike is planning to attend the NEC meeting tomorrow all in a bid to weaken the fabrics of the PDP, and pave the way for the continuation of the Tinubu administration come 2027, and by extension, relapse Nigeria to a full blown one party state.

“From every indication, Wike and his co-travellers, are bent on unleashing the same crisis ravaging the third force, Labour Party, and Senator Rabiu Kwankwaso’s Nigerian National People’s Party (NNPP) on the PDP for the APC to remain the only political party in the country, and ensure that Tinubu has no challenger, come 2027,” the Source said.

It would be recalled that Wike has boasted over and again that there’s no opposition against Tinubu’s re-emergence in 2027, and that they have made sure of that. He has been compensated with the Ministerial job after he withdrew support for his party, and supported the APC and Tinubu to emerge as national government.

The Source further revealed that in the attempt to actualize the intended one party  state, a lot of funding is ongoing to ensure that concerned stakeholders are ‘settled’ handsomely.

Wike, prior, during and after the 2023 general elections, has been floating in between the two major political parties; the APC and the PDP. While he claim to still be a member of the PDP, he is functioning as a minister in an APC government, mocking the inability of his party to discipline him.

While political stakeholders concluded that the outcome of the Thursday’s PDP NEC meeting will determine the path Nigeria’s political trajectory will take, and that it may portend the end of multi-party system and political democracy if Wike succeeds in his plan; every page of what finally transpired at the meeting pointed to the fact.

The much touted removal of the party chairman, who is believed to be a crony of the Abuja minister, Damagum, retained his seat, with his executives.

“It is very clear to everyone that a lot of money politics is being played to cajole many loyal members of the party, forcing them into frustration, and eventually it of the party. The option afterwards, will be the APC. This, will for all intent and purpose actualize the intended one party state as an APC agenda.

The Musa Rabiu Kwankwaso-led NNPP is not faring better either. The only governor under their ticket, Abba Kabir Yusuf, just had the confidence of their party on him withdrawn. He was fighting for his political life until suddenly it was announced the the APC in Kano has collapsed its structure into the NNPP.

“This is just another APC strategy to actualize their hidden intentions. Time will reveal the very sinister agenda they harboring,” an analyst said.

Much as 2027 is still three years away, but intrigues are in play to render Nigeria a one party state, and perpetuate the APC in power. The three other opposition parties are basically under attack to bring to pass this unpopular agenda.

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