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Pendulum: In Search Of Public Relations Practitioners In Africa
Published
7 years agoon
By
Editor
Fellow Africans, let me start by expressing my unflinching love for Africa and all Africans, regardless of race, gender or colour. My love of Africa was ignited by my older Brother, Professor Ezekiel Oladele Bolarinwa Ajayi, a Physicist who got his PhD from Stanford but, in the course of his university education there, encountered racism first hand as a student in America. His supervisor at Stanford was William Bradford Shockley Jr. who shared the Nobel Prize in Physics with John Bardeen and Walter Brattain in 1956 for “their researches on semiconductors and their discovery of the transistor effect.” My story today is not really about the scientific adventures of my dear Brother, from the same womb, and his eccentric Professor, it is about the politics of race and hate in the classroom and the reason why I embrace all things Africa and African unapologetically. That is not to say, that I too am racist, but merely to emphasise that I cannot close my eyes to where I come from simply on the altar of trying to be politically correct.
Professor Shockley was unapologetically racist. He wasted precious time trying to prove how “the major causes of the American Negro’s intellectual and social deficits are hereditary and racially genetic in origin and, thus, not remediable to any major degree by practical improvements in the environment…” You can then imagine how gobsmacked and shocked Shockley must have been to come in contact with not just a Blackman in his class, but one from a village called Gbongan, in today’s Osun State. Shockley seriously believed in the theory that Blacks should be sterilised before coming in touch with Whites, a terrible prejudice that totally radicalised my brilliant brother who went all out to demonstrate to Shockley that though he had travelled long distances to arrive in California and across oceans, he was as phenomenal, prodigiously cerebral and, ultimately, as decent as any White man. In effect, my Brother, Professor Ajayi, was not only a first class physicist, he also became a courted academic in his field, thereby shocking Shockley to the very marrow.
My Brother showed interest and participated in the activities of the Pan-Africanist Movement. He even attended one of the Pan-African Conferences in Dar es Salaam, as many distinguished leaders of African descent converged in Tanzania. My Brother met the great President Nwalimu Julius Nyerere and came back with so many literatures extolling the virtues of the African race and some books that lamented the unfortunate quagmire Africans have got sucked into. One of his favourite books I inherited without his permission was HOW EUROPE UNDERDEVELOPED AFRICA, by the famous Guyanese historian and author, Walter Anthony Rodney. Rodney was so radical that he got assassinated in 1980. Naturally, I followed up with other radical literatures by compelling authors like Dr Kwame Nkrumah, the first President of the Independent Republic of Ghana. I instantly fell in love with two of his popular books, Consciencism and Africa Must Unite. I read Frantz Fanon, the French West Indian philosopher and psychiatrist, who wrote the seminal work, The Wretched of the Earth.
Thus, my romanticism of Africa started in earnest. Of course, my Brother had arrived in America in the middle of the civil rights movements and agitation for racial equality. It was impossible not to read and know about the amazing contributions of the American Baptist Minister, Martin Luther King Jr. who was assassinated at the unripe age of 39, on April 4, 1968, at the Lorraine Motel, Memphis, Tennessee, USA. I read about the American Muslim Minister and human rights activist, Malcolm X, who had been assassinated earlier on February 21, 1965, also at the young age of 39, in Manhattan, New York. I, like many of my contemporaries, was fired up by these iconic iconoclasts. I bought and devoured the African Writers Series, published by Heinemann Books as a secondary school student and this was the genesis of my interest and love for literature, particularly African Literature, and the background for my Masters Degree in Literature in English.
My first knowledge of Africa, its history and the peoples, came from reading authors from the North and to the South of Africa. Egypt’s Naguib Mahfouz, Kenya’s Ngugi wa Thiong’o and Meja Mwangi, Cameroon’s Mongo Beti, Ghana’s Ayi Kwei Armah and Kofi Awoonor, Nigeria’s Chinua Achebe, Wole Soyinka, Elechi Amadi, T. M. Aluko, John Munonye, Kole Omotoso, and others, Senegal’s Sembene Ousmane, South Africa’s Alex La Guma, Zambia’s Kenneth Kaunda, Cameroon’s Mongo Beti, Ferdinand Oyono, Mbella Sonne Dipoko and others, Somalia’s Nuruddin Farah, and so many other authors. My original plan was to be a teacher, marry a teacher and live happily thereafter because I was surrounded by teachers – my Brother was a lecturer in the University of Ife, now Obafemi Awolowo University, and my Sister, Feyi Adeniran’s husband was a teacher at my alma mater, St Johns Grammar School, Ile-Ife. But man proposes and God disposes. Unknown to me then, those books actually prepared me for a journey in a different direction, journalism, which I came into by pure accident. Let’s leave that for my forthcoming memoirs.
I have gone through this relatively long preamble to evince how I became fanatical about the celebration of Africa. Once upon a time, it seemed the West saw nothing good about Africa, which Joseph Conrad had described as The Heart of Darkness. Many racists believed, won’t be surprised if they still do, that Africans live on trees and jump from one tree to another like monkeys. Indeed, the monkey chants, gestures and depictions we hear and see on sporting grounds, particularly the football terraces, when our talented African stars showcase their skills tells me that this belief is still rife amongst some ignorant people. Africa was synonymous with wars, famine, deprivation, diseases and all what not. At the beginning of Ovation International magazine in London, in 1996, we took a firm decision, and made a bold commitment, to publishing stories about Africa in a positive manner. 23 years after, the world has come to agree and accept that Africa deserves a standing ovation, against all odds. Many of those who did not understand our mission and trajectory refused to see the good in celebrating ourselves if no one would look our way.
Africans have had their fair shares of greatness and also backwardness. But no race has a monopoly of both. The difference is we have been our own worst enemies. We love to rubbish our own achievement while we celebrate that of others. On our part at Ovation International, we have laboured assiduously to put Africa on the global map where it rightly belongs, and we shall not relent. The best of Africa deserves this. I’m particularly grateful to the Africa Studies Centre at Oxford University for rekindling my interest in academic work some 31 years after finishing my Masters degree at the Obafemi Awolowo University, Ile-Ife. I’m particularly delighted by the privilege of rubbing minds with world scholars. For me, there is no better place to be at this time than Oxford. I intend to make the best use of the opportunity.
Oxford made it possible for me to start the first quarter of this year on a powerful note. The second quarter is even looking more exciting. On May 10, 2019, we shall have the honour of the distinguished presence of the former President of Ghana, Dr. John Dramani Mahama, at Oxford. According to a release, “H.E John Mahama, former President of Ghana will give his insightful lecture at Saïd Business School in collaboration with the African Studies Centre and the Oxford Africa Business Alliance. President John Mahama was the President of Ghana from 2012 to 2017. Previously, he served as Vice President between 2009 and 2012. He is a communication expert, historian and writer and the presidential candidate of Ghana’s National Democratic Congress (NDC) for the 2020 presidential election. He is the author of My First Coup d’État and Other True Stories From the Lost Decades of Africa (2012). The lecture will include an audience Q&A moderated by Prof. Wale Adebanwi, Director of the Africa Studies Centre & Rhodes Professor of Race Relations.“
Oxford University is doing so much work on Africa at the moment and I’m grateful for the opportunity to share in their huge experience and vast libraries of research materials. Africa seems to be the last virgin continent. With the right kind of leadership, Africa and many more Africans would ultimately occupy their rightful position in the pantheon of greats. I’m happy that our modest efforts at celebrating Africa has not gone unnoticed. There are times you feel no one notices your hard work or shares in your vision. You almost get enslaved by frustration and capitulation. But when I feel this way, I remember, where I have come from, and how far the journey has taken me, and I refocus and re-energise myself.
The biggest task facing Africa today is how to rebrand itself from a squalid continent to a prosperous one. This is why we need to engage in serious public relations to clean up the image of Africa as a gabbage continent. One country that has changed its savage narrative to a positive one of unity, growth and progress is Rwanda. Rwanda should be a case study for Nigeria and Nigerians in particular, and the rest of Africa in general. Rwanda has benefited immensely from what I consider to be the power of positive thinking. The leadership of Rwanda has demonstrated the limitless capacity for human endeavours and achievements.
Please, let me now share my good news. On May 14, 2019, by the grace of God, I will be conferred with the honorary Fellowship of the African Public Relations Association (APRA), the only recipient from Nigeria. President Paul Kagame of Rwanda will be decorated as a Patron of APRA. Other recipients of honorary Fellowships include former Ghanaian President, Dr John Dramani Mahama, and Ambassador Kwesi Quartey, Deputy Chairperson, African Union Commission (AUC).
In a letter signed by the President of APRA, Mr Yomi Badejo-Okusanya, he wrote: “Concisely, APRA sells ‘Positive Africa’ and in line with our key intervention areas, recognizes individuals for their efforts and accomplishments in promoting the continent. Considering your dedication to Africa, and role as an inspiration to our profession, the Executive Council of APRA is proud to confer you with the Honorary Fellowship of its association, with all rights and privileges pertaining to.
“You will be decorated at the opening ceremony of our 31st Annual Conference tagged ‘Africa and Storytelling: Changing the Narrative”… Other expected honorees will be the President of the Republic of Rwanda, HE Paul Kagame, who will be decorated as a Patron in line with his office, the Deputy Chairperson, African Union Commission, Ambassador Kwesi Thomas Quartey, and former President, Republic of Ghana, Mr John Dramani Mahama as Honorary Fellows respectively…”
My sincere gratitude to all members of the APRA, and in particular, the Executive, for finding me worthy of this amazing honour. This acknowledgement of my modest contribution to the development of a positive African ethos, greatly humbles me. It makes me ever more determined not to relent in my efforts to champion what is best and noble about Africa and Africans, and to refuse to follow the pervasive trend of succumbing to the prejudiced notion that nothing good can come out of Africa. This award will definitely inspire me to do more for Africa.
Once more I also use this opportunity to appreciate all my fans and well-wishers who have also made this award possible. I believe that your demonstration of affection for me has helped the APRA and its Executive, in no small measure, in coming to the conclusion that I deserve this much cherished award.
Thank you APRA! God bless you, God bless Africa.
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Rivers Impeachment Brouhaha: Wike, Fubara ‘Run’ Abroad to Meet Tinubu
Published
1 day agoon
January 11, 2026By
Eric
By Eric Elezuo
The fragile peace that sprout out in Rivers State after the six months Emergency Rule declared by President Bola Tinubu, has suddenly collapsed as the two major gladiators; the Federal Capital Territory Minister, Nyesom Wike and Rivers State governor, Siminalayi Fubara, have returned to the war front.
This is as the 26 legislators loyal to the FCT minister have initiated an impeachment proceedings against the sitting governor, Fubara, accusing him of gross misconduct roped in 8-count charges.
The lawmakers during a session on Thursday, presided over by Speaker of the House, Martin Amaewhule, are accusing Fubara and his deputy, Dr. Ngozi Oduh, of gross misconduct.
Observers have said that the day’s proceedings bear the imprimatur of renewed hostilities between Fubara and his predecessor Nyesom Wike, minister of the Federal Capital Territory (FCT).
Rrcall that onn December 5, 2025, a horde of the Rivers assembly lawmakers led by the speaker, announced their defection from the Peoples Democratic Party (PDP) to the All Progressives Congress (APC), and days later, Fubara formalised his own switch from the PDP to the APC.
By the renewed hostilities, the two feuding personalities are seeking the support of the president, who it is believed can quench the rising tension, to either impeach the Chief Executive or survive the impeachment process.
A report monitored on Businessday Newspaper noted therfore, that President Bola Tinubu has once again intervened in the lingering political crisis between Fubara, and Wike.
According to the paper, quoting credible sources, the President summoned Wike for a crucial meeting abroad over the renewed face-off, which has reignited tensions in the oil-rich state, even as the president is still holidaying abroad.
The paper also The Punch, said a top presidential source disclosed on Saturday that the meeting is expected to be held in Dubai, United Arab Emirates (UAE), where Tinubu will be heading after a brief stay in France.
“The President must see the danger in what Wike is doing. I am aware he has summoned him to a meeting in Dubai. Barring any last-minute change, they are expected to meet abroad. Wike cannot impeach Fubara; the President will call him to order,” the source said.
The source added that Wike’s recent actions constituted an affront to the President and could potentially trigger unrest in the Niger Delta.
“If you say you want to sack the first Ijaw man to be governor, are you not sending the Ijaw people back to the creeks? That will have attendant effects on the economy, and the President will not allow that to happen,” he warned.
According to reports, tension heightened on Thursday after 27 members of the Rivers State House of Assembly, loyal to Wike, initiated fresh impeachment proceedings against Governor Fubara and his deputy, Prof. Ngozi Odu.
The impeachment notice, read by Majority Leader, Major Jack, during plenary presided over by Speaker Martins Amaewhule, contained seven allegations of gross misconduct against the governor.
These include the demolition of the Assembly complex, extra-budgetary spending, and refusal to comply with a Supreme Court ruling on legislative financial autonomy.
Deputy Governor Odu was accused of “reckless and unconstitutional spending of public funds” and “obstructing the Assembly from performing its duties.”
Speaker Amaewhule described the impeachment move as “good and in the interest of Rivers State,” accusing Fubara of undermining the Assembly by failing to present the 2026 budget.
The latest move mirrors the earlier impeachment crisis that led to the declaration of a state of emergency in Rivers in March 2025.
Despite Tinubu’s earlier mediation, the fragile peace between Wike and Fubara collapsed just months after the end of the six-month emergency rule.
Wike accused Fubara of reneging on their post-truce agreements, while Fubara fired subtle jabs at his predecessor.
A senior aide to the President told reporters that Tinubu was aware of the escalating situation but declined to confirm any planned meeting with Wike.
“Only Wike or his aides can say if there is any scheduled meeting between him and the President,” the official said.
However, a senior APC official confirmed that national leaders of the party planned to meet Tinubu when he returns to Nigeria to discuss the growing discontent over Wike’s conduct.
“Some of our leaders believe Wike should have respected the President and the party because Fubara is now one of our governors,” the official said. “Even if he won’t get a second term, he should be allowed to complete his tenure.”
Meanwhile, Wike has been touring Rivers local councils, soliciting and accepting approvals from loyalists just as Fubara has asked for calm from members while they wait on the president.
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Atiku Will Not Withdraw for Anyone, ADC Ticket Must Be Earned in Open Contest – Paul Ibe
Published
5 days agoon
January 8, 2026By
Eric
Media Adviser to former Vice President Atiku Abubakar, Paul Ibe, has insisted that neither Atiku nor any other aspirant in the African Democratic Congress (ADC) opposition coalition will step aside, stressing that the party’s presidential ticket must be earned through a transparent and competitive process.
Speaking in an interview with ARISE News on Wednesday, Ibe said calls for Atiku to withdraw from the race undermine democratic principles and play into what he described as the ruling All Progressives Congress’ alleged plan to weaken opposition politics.
“Inclusiveness is the essence of democracy. The ADC remains committed to an open, transparent and competitive process for choosing its flag bearer. Any call for Atiku Abubakar to step aside is a betrayal of the Nigerian people,” he said.
Ibe accused the administration of President Bola Tinubu of interfering in the internal affairs of opposition parties, alleging an agenda to impose a one-party state on Nigeria.
“The Tinubu-led administration should be focused on governance — security, the economy, the welfare of Nigerians — but instead, they are dabbling into opposition politics. That is dangerous for democracy,” he said.
He dismissed claims that Atiku dominates the ADC, describing such narratives as “mischief.”
“Atiku Abubakar is just a member of the ADC. Yes, he is a leader, a former vice president, but he is not the only leader. There are leaders across the country, and he is working with them to build party structures,” Ibe said.
According to him, the party’s current priority is grassroots mobilisation, not ticket permutations.
“Talking about who gets the ticket now is putting the cart before the horse. A house without pillars will collapse. The ADC is building structures — ward, local government, state — and that is where the focus should be.”
On speculation about possible compromises with other aspirants such as Peter Obi and Rotimi Amaechi, Ibe said no discussion has taken place regarding relinquishing the presidential ticket.
“There has been no conversation whatsoever about stepping down for anyone. Their preoccupation is building a robust alternative platform capable of giving the APC a run for its money.”
Addressing reports of alliances involving figures outside the ADC, including Rabiu Kwankwaso and former President Olusegun Obasanjo, Ibe said such talks were external to the party.
“Rabiu Kwankwaso is not a member of the ADC. Whatever discussions are happening are outside the party. But the ADC is expanding, reaching out, and more people will come on board.”
He maintained that the ADC leadership has ruled out automatic tickets, insisting the process will not be dictated by external forces.
“The party has made it clear: no automatic tickets. The outcome of the primaries will be determined by party members, not outside influence.”
Responding to questions about Atiku’s age and repeated presidential bids, Ibe rejected suggestions that the former vice president should step aside to mentor successors.
“Age has nothing to do with leadership. Atiku has mentored governors, lawmakers and public servants over the years. He is patriotic, passionate, and deeply committed to Nigeria.”
He added:
“If you analyse his blood, you will find Nigeria in it. Nobody has been more prepared to govern than Atiku Abubakar.”
Ibe also alleged that Nigeria’s last two presidential elections were rigged, arguing that Atiku’s defeats were not a reflection of public trust.
“The elections of 2019 and 2023 were rigged. This is not about trust; it is about institutions failing Nigerians.”
On fears that opposition divisions could again hand victory to the ruling party in 2027, Ibe said opposition leaders had learned from past mistakes.
“This is not about personal ambition. It is a call to national duty. Leaders understand what is at stake and have learned from 2023.”
He further alleged attempts by the ruling party to infiltrate and destabilise the ADC.
“The Tinubu camp does not want an opposition. They are funding court cases and using state resources to undermine the ADC, but the party is taking steps to ensure they fail.”
However, Ibe said some details could not be disclosed publicly.
“There are things I cannot share on camera, but the leadership and stakeholders are fully aware.”
Asked what would happen if Atiku loses the ADC primary, Ibe said his principal would accept the outcome.
“Atiku Abubakar will submit himself to the process and support whoever emerges as the presidential candidate of the ADC.”
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2027: Dele Momodu Warns Against Introduction of ‘Aggression and Rambunctiousness’ into ADC
Published
5 days agoon
January 8, 2026By
Eric
Veteran Journalist and chieftain of the African Democratic Congress (ADC) Chief Dele Momodu, has cautioned the party against repeating internal conflicts similar to those experienced in the Peoples Democratic Party (PDP), stressing that some groups are introducing ‘aggression and rambunctiousness into a fledgling cooperation’.
In a post on X, Momodu recalled the 2025 gathering in Abuja, where opposition parties coalesced around ADC to challenge the ruling All Progressives Congress (APC).
He wrote: “I was most elated hearing these beautiful words. I was happy to see an Army veteran and General David Mark as Chairman, knowing he would brook no nonsense. But in recent time, some groups have introduced aggression and rambunctiousness into a fledgling cooperation. How can a coalition work if some groups insist they must produce the top ticket by donation and coronation, without election or persuasion?”
Momodu warned that ADC must enforce discipline before internal disagreements escalate, citing how former Governor of Rivers State, Nyesom Wike, consolidated power within the PDP.
“ADC should be a party of love and not a Fuji house of commotion,” he said.
The warning coincides with renewed clarifications from the Obidient Movement Worldwide, which has emphasised that former Anambra State Governor, Peter Obi, who recently defected from the Labour Party to the ADC, will not serve as a vice-presidential candidate to any politician, asserting that its support is exclusively for his emergence as Nigeria’s president in 2027.
“Everybody that was in that particular coalition contributed to that particular coalition with their hard-earned money. Nobody owns that political party, please, and please, don’t get it wrong,” Yunusa said.
He described Obi as a candidate capable of delivering what the Obidient Movement calls a “moral solution” to Nigeria’s leadership challenges, highlighting policy priorities including economic discipline, national security, and sustainable fuel subsidies. Yunusa also outlined Obi’s approach to foreign relations, saying, “The people of Nigeria are the ones that Mr Peter Obi will interface with as a gentleman. And then he will also link up with the international community to ensure that they’ve got that particular respect they desire.”
Addressing criticisms over Obi’s political mobility, Yunusa said structural challenges within the Labour Party necessitated his defection to ADC. “Forces in power deliberately undermined the party’s functionality. If your house is being deliberately set on fire, would you remain inside it? There was a calculated attempt to destroy what was being built,” he said.
Yunusa said that Obi’s decision to join ADC followed consultations with a broad coalition of groups seeking national reform. “Ordinarily, Peter Obi would flow with the people who are calling for him,” he said, noting that young Nigerians involved in the process are “the deciders” of his political trajectory.
The Obidient Movement has committed to following a transparent ADC presidential primary and stated it will act collectively with Obi should the process be compromised, signalling continued vigilance over party discipline and coalition cohesion.
As Nigeria approaches the 2027 elections, Obi’s positioning within ADC, alongside warnings from figures like Momodu, underscores the ongoing tension between coalition building, party discipline, and the ambitions of influential political actors in the opposition landscape.
Additional info: The Guardian
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