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2019 Future Brand Idol Emerges From NIJ

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By: Ajibade Morakinyo

The maiden Idol of Future Brand Idol (FBI), a creativity contest for students studying communication, advertising, and other related courses in Integrated Marketing Communication, has emerged from the Nigerian Institute of Journalism (NIJ).

She is in the person of Amisu Damilola, a Higher National Diploma (HND) student whose presentation was chosen by the panel of judges as the best amidst over 80 other entries from 11 tertiary institutions in Nigeria.

Winner, 2019 Future Brand Idol, Amisu Damilola, flaunting her plaque

Damilola, thus became the first Future Brand Idol, given that it was the maiden edition of the advertising contest.

However, Popoola Tobi, student of University of Ibadan, came first runner-up; students of University of Ilorin, Macaulay Tolulope & Alilu Favour, came second and third runner-up respectively; and another NIJ student, Owodunni Mosopefoluwa emerged fourth runner-up.

The award’s pitch and ceremony which recently held in Lagos is an initiative that affords students of mass communication and other marketing communication related courses across Nigeria opportunity and experience of practical advertising.

According to the Head of FBI organizers, Ahmed Abdullahi, the initiative is set to bring professionals in the advertising industry closer to students towards providing a viable platform for Nigerian students who are interested in Advertising and Public Relations to be exposed and well-bred while on campus.

L-R: Head, FBI Organisers, Ahmed Abdullahi; winner, 2019 Future Brand Idol, Amisu Damilola; & CEO, Noah’s Ark, Mr. Lanre Adisa

“The initiative does not only have focus in creativity contest, it also aimed at facilitating students’ interactive session with experts, workshop and seminar for students, providing mentorship opportunity for students, and getting them quality information in their field of study.

“By doing so, we will attract scholarships, internship, mentorship opportunity, and open them to greater opportunities which will help nurture them and make them useful for the society and the industry they found themselves,” he said.

Speaking about how the winners were chosen, he made it known that the organizers are not in support of favoritism which made them have an experienced jury members like Noah’s Ark CEO, Mr. Lanre Adisa; O2 Academy Provost, Mr. Ozoemena ‘Ozone’ Mbanefo; ID8 Academy MD, Kehinde Salami; Seyi Owolawi; Bisi Aweda; Jumoke Akinyele; and Suziette Ukey-Agazie, which are independent of any institution that participated in the competition.

He thereby urged the winners to maximize the opportunities made available to them and that this will help the organisers to record success stories.

L-R: Second runner-up, Macaulay Tolulope; first runner-up, Popoola Tobi; & winner, Amisu Damilola, during the grand finale of the competition

Also, the Founder of Noah’s Ark and a Grand Jury member of the competition, Mr. Lanre Adisa, who described the initiative as ‘a good one’ encouraged the winners to ‘try harder’ because this is just the beginning of their career in advertising.

“This is not a guarantee that the winners would get a job in advertising because it is what they do with themselves that will definitely make them relevant in the industry,” he said.

Winner, 2019 Future Brand Idol, Amisu Damilola, & CEO, Noah’s Ark, Mr. Lanre Adisa

The overall winner, Amisu Damilola, disclosed that the competition has definitely encouraged her to pursue more in advertising – an industry she had loved since her year two in NIJ.

“The competition boosted my zeal for advertising to another level and with the scholarships it has afforded me, I will ensure I harness the opportunities towards building my potential in advertising,” she said.

The overall winner and the first runner-up were awarded scholarship from O2 and ID8 Academy; the second and third runner-up also got scholarship from ID8 Academy; and the fourth runner-up secured an internship slot at Withoutabox PR.

Cross session of NIJ Students and lecturer, Mr. Jack Amaso with the winner, 2019 Future Brand Idol, Amisu Damilola

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Why FCT Was Removed from Treasury Single Account – Tinubu

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President Bola Ahmed Tinubu explained on Sunday in Abuja that his administration removed the Federal Capital Territory (FCT) from the Treasury Single Account (TSA) to expedite development and enhance resident participation in governance.
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The President, who received FCT residents at the Presidential Villa for Sallah homage, said the bureaucracy associated with the TSA was hampering infrastructure growth in the capital city and had to be reviewed for impact and progress.

The FCT Minister, Nyesom Wike, led the residents during the homage.

President Tinubu highlighted that freeing the FCT from TSA restrictions has swiftly catalysed infrastructure improvements, enhanced healthcare services, and increased security measures.

“I remember the day that the FCT Minister came to meet me, and he said, please take us out of the problem of the TSA so that I can do more work and achieve more. I said show me what you are about to do, and he presented his thinking and belief.

“And everything started changing rapidly. I started seeing the opening up of the rural areas by the FCT, the resuscitation of abandoned projects, and the completion of the Vice President’s official residence that was abandoned for years. The FCT rehabilitated health care centres, upgraded facilities for school children, and provided furniture.

President Tinubu thanked the FCT Minister for proving that liberation from the bureaucracy was necessary and for restructuring the FCT public service so that civil servants could aspire to higher positions and provide leadership.

“We wouldn’t have been able to open our mouths to celebrate if not because of the progressive ideas you brought to FCT. We can now celebrate the innovative ideas brought to the FCT,” President Tinubu said.

President Tinubu encouraged FCT residents and other Nigerians to look beyond ethnic and religious colourations in their leadership choices and focus more on results.

“Today, we live in peace, and security is improving. Hunger is coming down. Food prices are lowering. We can go to the market and do business. And our diversity and belief in ourselves are becoming stronger.

“We are not looking for magic. We are looking for results. We are looking for comfort. We are praying for good health. We are looking for someone who cares,” the President noted.

“The job is not just about Wike or me, but everyone. Nyesom Wike is proving the diversity of Nigeria. He strengthened that diversity to develop prosperity, showing us that we are all members of one family, living together in the same house, in different rooms, and under one roof,” the President said.

President Tinubu urged more tolerance, broadmindedness and patriotism.
“All I appeal for is tolerance, which has brought us this far. We have learnt some lessons from Ramadan. May the lessons continue to be with us,” he said.

The FCT minister thanked the President for hosting the residents in the State House.

“This visit marks a historic moment as it is the first time the FCT residents can extend our greetings and best wishes to you in person during this blessed period. We are genuinely delighted to be here”.

Wike pledged his loyalty to the President and committed himself to developing the capital city, assuring that the FCT would soon complete many projects.

“Despite our varied backgrounds, we are united in our unwavering support for your administration and the Renewed Hope Agenda,” he added.

The Vice President, Sen. Kashim Shettima, National Security Adviser, Nuhu Ribadu and Minister of Information and National Orientation, Mohammed Idris, attended the ceremony.

The FCT delegation included members of the National Assembly, judiciary, religious and traditional leaders, security chiefs and women and youth groups.

Source: State House Press Release 

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Eid-El-Fitr Celebration: Tinubu, Shettima Join Nigerian Muslims in Prayers

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President Bola Tinubu and Vice President Kashim Shettima, on Sunday, joined others for prayers at the National Eid ground in Abuja, as Nigerian Muslims mark the Eid-El-Fitr celebrations together with millions of others around the world.

Deputy President of the Senate, Barau Jibrin, the National Security Adviser, Nuhu Ribadu and some ministers also observed the prayer at the same venue.

Eid-El-Fitr, meaning the festival of breaking the fast, is a time of gratitude, charity and communal harmony.

It began with special prayers known as Eid prayers held in Mosques and open spaces. Following the prayers, families share festive meals, exchange gifts and extend warm greetings.

Eid is a time to remember those less fortunate and to strengthen the bond of brotherhood and sisterhood. A key component of Eid is Zakat al Fitr, a mandatory charitable donation intended to ensure everyone irrespective of their financial situation can participate in the joy of the celebration.

This act of giving embodies the spirit of compassion and solidarity that Ramdan emphasizes. From the elaborate feast of South Asia to the festive clothing of Nigeria and the African continent and the warm gatherings of the Middle East, Eid celebrations vary across cultures, showcasing the rich diversity of the Muslim world.

However, the underlining message of unity, gratitude and compassion remains universal.

Saudi Arabia and some other Gulf Arab states are celebrating the Eid al-Fitr holiday from today, but other Middle Eastern countries will not do so until Monday.

“The Supreme Court has decided that tomorrow, Sunday, March 30, 2025, is the first day of Eid al-Fitr,” the Saudi Royal Court said in a statement carried by official media.

The timing of the holiday, which marks the end of the fasting month of Ramadan, is determined by the sighting of the crescent moon, in accordance with the Muslim lunar calendar.

The United Arab Emirates and Qatar also announced Sunday would be the first day of the holiday.

But neighbouring Oman and Jordan, as well as Shiite-majority Iran, said that Eid al-Fitr would not begin until Monday because the crescent moon had yet to be sighted. Egypt and other North African countries followed suit.

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First Lady, Buhari, Adeleke, Mba Celebrate President Tinubu at 73

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By Eric Elezuo

March 29 marked another circle for Nigeria’s President, Asiwaju Bola Tinubu, as he celebrated his 73rd birthday anniversary.

Across the nation, especially in Lagos and Abuja, supporters rolled out the drums to the hail the 5th president since the return of democracy in Nigeria, in 1999.

But much more than physical gathering, notable individuals explored the social media as well as private statements to honour the president, who took the helm of affairs of the nation since May 29, 2023, with goodwill messagewith goodwill messages.

The president, according to The Punch reports, received numerous well-wishes from governors and other prominent figures.

First Lady Oluremi Tinubu described her husband as her “light in shining armor” in a heartfelt message stating, “I rejoice and thank God Almighty for His faithfulness in your life over the years. I celebrate your courage, strength, and resilience that have all contributed to who we both are today. May you live long in divine health, joy, peace, and prosperity.”

Osun State Governor Ademola Adeleke commended President Tinubu for his significant contributions to the nation’s economic and democratic development, recalling his transformative tenure as Lagos State governor and ongoing reforms at the national level. “Our dear Asiwaju and Commander-in-Chief of this federation, as you celebrate your 73rd birthday, I pray that God grants you more blessings and grace to continue succeeding in your presidential mandate while living many more years in good health and prosperity. Happy blessed birthday, Mr. President,” he stated.

Enugu State Governor Peter Mbah also extended his best wishes, saying, “On behalf of the Government and the good people of Enugu State, we wish you a happy 73rd birthday. We hope for many more years of good health and joy. We pray that God orders your steps and grants you His uncommon grace as you guide our nation through these challenging times toward a prosperous future.”

Former President Muhammadu Buhari, also sent his regards through a statement by Garba Shehu.

“When we pray for our leaders, we are praying for ourselves and the nation. We owe this to ourselves and the nation,” the statement said, adding that he and his family remain indebted to President Tinubu and other party leaders for their invaluable contributions to the formation of the All Progressives Congress.

Tinubu, who declared that his aspirations for the nation, are rooted in peace amd stability, saying “My prayer is for stability, peace, and the safeguarding of our people. We work hard and pray harder. We thank God,” also kept faith with the spirit of gratitude, and attended a special prayer session at the National Mosque, where he was joined by dignitaries, including Vice President Kashim Shettima. Following the prayers, the president took time to greet several monarchs and imams present at the mosque.

Tinubu has received more knocks than kudos since his ascension of office in 2023 owing to his policies, which have impoverished Nigerians, as well as what most Nigerians term as the muffling of other arms of government to dance to the tune of the executive, with special mention of the judiciary and the legislature.

We join other Nigerians to wish Mr. President a happy birthday.

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