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Nigerians Lose N150.46bn in Two Months of Twitter Ban
Nigeria businesses may have lost N150.46bn ($366.88m) since the Federal Government’s ban on Twitter took effect in the country on June 5.
This figure was calculated based on the NetBlocks Cost of Shutdown Tool. According to the tool, it costs Nigeria’s economy N102.77m ($250,600) every hour to ban Twitter.
It has been 1,464 hours (61 days) since the ban. In that time period, Nigeria may have lost N150.46bn.
The NetBlocks Cost of Shutdown Tool estimates the economic impact of an internet disruption, mobile data blackout or app restriction in a nation using indicators from the World Bank, International Telecommunication Union, Eurostat and U.S. Census.
The Federal Government had on June 4 announced the suspension of Twitter in Nigeria. Telecommunication companies started blocking access to Twitter on June 5, after they received a directive from the Nigerian Communications Commission to block access to Twitter.
The FG had cited the persistent use of the platform for activities capable of undermining Nigeria’s corporate existence as the reason for the suspension.
Following the ban, groups including the Socio-Economic Rights and Accountability Project, had dragged the Federal Government to the ECOWAS court.
The Federal Government told a Federal High Court in Lagos that it had not stopped Nigerians from using Twitter, adding that many Nigerians still used it every day.
This was in a counter-affidavit the government deposed to in response to an originating motion filed by human rights lawyer, Inibehe Effiong.
The affidavit said, “The applicant (Effiong) and the class he seeks to represent can still operate those Twitter accounts from anywhere in the world and even from Nigeria.
“Nigerians are still tweeting, even at this moment as the ban on Twitter is not aimed at intimidating Nigerians or an infringement on the rights of Nigerians to express their opinion.”
According to a report by Statista, Nigeria has about 33 million active social media users, with about 26 per cent on Twitter.
Since the ban, some Nigerians have migrated to the use of Virtual Private Networks.
ExpressVPN said in June that it recorded an increase of over 200 per cent in web traffic from Nigeria since the Federal Government banned Twitter.
VPN works by changing the location of devices they run on. Small and Medium-sized Enterprises have said this has not been good for their businesses.
In a report in The PUNCH, financial planner, Kalu Aja said, “Social media enables the brand to talk directly to consumers. It’s direct marketing, specific and targeted. There is no organisation on earth, profit or not-for-profit, without some form of advocacy via social media.
“The Twitter ban raises a narrative about doing business in Nigeria, and it’s not a good narrative. Specifically, Twitter and social media allow Small and Medium-scale Enterprises and sole proprietors with zero marketing budgets but a smartphone to build and communicate a brand promise.”
Olanregun Ayodele who sells women’s and men’s clothing on Twitter said, “Twitter was very important to my business. I got a lot of customers from Twitter.
“I can’t put an amount to it. But I have made money to sustain myself and my family from Twitter. Since the ban began, business has been stressful and tiring. Business is dry. Normally the end of the month is always booming but since the ban, it’s been so slow.
“People coming to my DM have reduced a lot; VPN has reduced lots of people and followers on Twitter.”
Another SME entrepreneur, Babatunde Motunrayo, who sells female accessories on Twitter said, “Twitter was very helpful. I got 75 per cent sales here, compared to other apps I sell on. I use Instagram too but make more sales from Twitter.
“It’s not been the same. Sales have been poor. Having to turn on and off your VPN most times makes you reply to clients late and before you know it, you’ve lost the client because some say they’ve got it from another vendor. Sometimes you won’t get messages early. Some people stopped using Twitter outright.”
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Alimosho LG Boss Pledges Support As Glo Opens Outlet in Iyana-Ipaja
As technology company, Globacom, opened another customer service outlet in Iyana Ipaja area of Lagos, on Friday, the Chairman, Alimosho Local Government, Honourable Jelili Suleiman Adewale, has assured the company of quality patronage by the community.
Hon. Adewale, who was the special guest at the commissioning of the Gloworld shop, commended Globacom for bringing its services closer to the people of Alimosho. “Globacom is our company; we are going to patronise you; we will ensure that this shop flourishes. You will never regret that you brought your branch to Iyana Ipaja”, he declared.
Also at the event were Hon. Obadina Ahmed, Speaker, Alimosho LGA House, council officials, Jamin Shotayo Tadeyo, Chief Akeweje of Alimosho General, who stood in for the Baale of Iyana Ipaja, High Chief Rasak Mosaku.
Globacom’s business partner who covers the area, Mr Chukwuma Leonard, Managing Director, Talkpoint Telecommunications, also lauded Glo for siting its outlet in Iyana Ipaja.
Abdulrazaq Ande who represented Globacom at the event said that the new premium experiential center is another in a new generation of iconic contact centers which are aesthetically appealing and equipped for comfort and speedy services.
It added that the commissioning was in line with its desire to bring its services closer to the people, and give them more exciting experience on the network, adding, “Our approach to customer service is that we are consistently seeking innovative channels to make available our array of products and services to them”.
According to the company, the retail shop is equipped with well-trained, polite and customer-friendly customer care staff who will provide first-class services and attend to customers’ complaints and enquiries as well as their service and product needs.
“They will also help you to access services including Glo Berekete 10X, which offers ten times the value of every recharge, double data value, amazing benefits on voice calls, free Instagram and TikTok access and audio and video streaming platforms perks as well as Glo Café, a one-stop app for all digital services and other Glo products and offerings, and also offers a more user-friendly experience, with ample benefits for customers who download it.”.
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Abimboye Fetes Ode Omu Residents with Food, Cash to Celebrate Adeleke’s Second Year in Office
In a heartfelt celebration of Governor Ademola Adeleke’s second anniversary in office, Hon. Babatunde Michael Abimboye, a stalwart of the People’s Democratic Party (PDP), extended goodwill to members of the party in Ode Omu, Ayedaade Local Government Area of Osun State. The event, held on Friday, November 29, 2024, brought together party loyalists to commemorate the Governor’s remarkable achievements over the past two years.
The atmosphere in Ode Omu was vibrant, as PDP members gathered to receive food items and cash gifts distributed by Hon. Abimboye. The initiative, which underscored the importance of grassroots engagement, was described as both a celebration of democracy and a recognition of the efforts of party members in supporting the state’s leadership.
Speaking at the event, Hon. Abimboye highlighted the importance of the gesture, framing it as an appreciation for the loyalty and dedication of PDP members in the area. “This celebration goes beyond distributing food and cash gifts; it is a reflection of the Governor’s impact in transforming Osun State and ensuring that no community is left behind. As PDP members, we are proud to stand by him and share the dividends of democracy with our people,” he stated.
He added that Governor Ademola Adeleke’s two years in office have been marked by a focus on transformative governance, with initiatives aimed at improving infrastructure, education, healthcare, and economic opportunities across Osun State. These efforts have not only earned him the admiration of residents but also solidified his reputation as a leader committed to inclusivity and development.
Hon. Abimboye’s event served as a platform to reflect on these accomplishments, with attendees lauding Governor Adeleke’s approach to leadership. Many described the past two years as a period of renewed hope and tangible progress, particularly in rural communities like Ode Omu.
In Ode Omu, Abimboye listed the Governor’s impact has been particularly evident through targeted projects aimed at improving the lives of residents. These include the rehabilitation of two Primary Health Centres in the town as well as the total reconstructuon of the Oke-Eso Road which has facilitated easier movement of goods and people within the community.
Hon. Abimboye’s outreach in Ode Omu is reflective of the Governor’s broader commitment to grassroots engagement. By directly connecting with party members, the event reinforced the importance of unity within the PDP and underscored the administration’s dedication to inclusive governance.
Party members expressed their gratitude for the initiative, describing it as a reaffirmation of the bond between the leadership and the grassroots. One attendee remarked, “This is not just about food or cash; it is about recognizing our contributions and making us feel valued in the governance process.”
As Osun State celebrates Governor Adeleke’s second anniversary in office, events like the one in Ode Omu serve as a reminder of the administration’s achievements and the work that lies ahead. Hon. Abimboye’s gesture highlights the importance of fostering a strong connection between leadership and the people, ensuring that the dividends of democracy are felt across every community.
With ongoing projects and a vision for a brighter future, Governor Adeleke’s administration continues to set a standard for transformational governance in Osun State. As celebrations extend across the state, the focus remains on building a more prosperous, inclusive, and equitable society for all.
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