Adeleke and Momodu: A Classic Tale of ‘Twin’ Brothers

By Eric Elezuo

The story of the Chairman, Ovation Media Group, Chief Dele Momodu, and the Governor of Osun State, Senator Ademola Adeleke, is one told from a multiple dimension. It encompasses passion, love, friendship, camaraderie, collaboration, and more importantly, brotherhood.

Here’s a classic tale of two individuals, who started as acquaintances, transmuted into being friends, and today has become inseparable, not just as brothers, but as ‘twin’ brothers. No wonder the Bible says, there’s a friend that sticks closer than a brother; that’s the story of ‘Demola and Dele. A typical example of Double D. A classic tale of friendship made in heaven.

Both have seen measured successes in their various fields of endeavours. Adeleke, besides being an accomplished entrepreneur, has in his own way, conquered the field of politics, having served as a distinguished Senator of the Federal Republic of Nigeria, and presently serving as the Executive Governor of Osun State.

Momodu, on his part, has not in any way lacked behind. Beyond establishing and sustaining Africa’s number one celebrity magazine, Momodu is an iconic journalist, publisher, businessman and a motivational speaker, who has both working and personal relationships with many influential world leaders. He has been one shot away from the highest office in the land, having contested for the Nigerian presidency, first as a candidate in 2011, and as an aspirant in 2023.

Born same year, 1960, same month, May, the brothers have from time in memorial, shared a common bond that has given onlookers the apertite to ask more questions about their originality. But while one is from Edo State, the other is from Osun. However, the state barriers notwithstanding, Adeleke and Momodu has proved to the world what true friendship means.

Over the weekend when Momodu celebrated his 66th birthday, just three days after Adeleke celebrated his at the Government House, in Oshogbo, the Governor gladly referred to Momodu as his ‘twin’ brother, a motion that everyone readily agreed with. It is worthy of note that while Adeleke was born on May 13, 1960, Momodu was born on May 16, 1960. Friends and associates always insist that Adeleke is three days older than Momodu, and that one fact Momodu has come to live with, and joyously celebrates.

In his message at the birthday celebration, held with incisive discussion on the theme, Ignorance and The Danger of Xenophobia, at the Dele Momodu Leadership Centre, Alalubosa, Ibadan, the Governor extolled the qualities of Momodu, fondly referring to him as ‘my twin brother’. He hailed Momodu for always using his birthday to speak to the conscience of Africa, especially in the last three years.

At the event, organized by The Dele Momodu Foundation, with the theme, “Ignorance and the Danger of Xenophobia.” Speakers at the occasion condemned the rising tide of xenophobic attacks, particularly those targeting Nigerian citizens in South Africa, warning that such hostility undermines regional progress, peace, and continental unity.

DELE MOMODU – MAY 16, 1960

Dele Momodu, without an iota of doubt stands tall among those who have been diligent in businesses, and it is therefore, no surprise that he has stood, and is still standing not just before kings but with kings.

Born Ayòbámidélé Àbáyòmí Ojútelégàn Àjàní Momodu on May 16, 1960, some 63 years ago, Chief Dele Momodu as he is known in the business circle, and Bob Dee, in the social stage, is by every standard a man who is diligent in his business. And it is no wonder that he has not only stood before kings, he had and continues to dine with kings. There is practically no influential person that Dele Momodu does not know across the length and breadth of Nigeria, Africa and on the inter-continental stage. He is that large!

By every standard a rare breed, Momodu is many things in one; journalist/publisher, businessman, philanthropist, actor, politician and motivational speaker. Among all these he considers himself simply as a reporter, and even with a retinue of seasoned staff still ventures into the field to scoop exclusives. Those who have referred to him as a workaholic are not far from the truth. Even he, himself has an oft quoted line thus “those who come from poor background cannot afford to sleep too much”.

A beacon of the Momodu family, Dele, the last of three siblings, was ‘privileged’ to lose his father at the age of 13, and was therefore sentenced to the complete tutelage of his mother, and sometimes relatives. His mother became practically his mentor, teacher  and soulmate until she passed away on May 18, 2007, two days after Dele’s 47th birthday. According to him, one of the many morals his mother, who he revered next to God, taught him, is never to despair even when times are tough. Even in her near poverty state, Dele maintained that ‘she didn’t give up on me.’

The accomplished journalist, whose first name was derived from Ayobamidele, meaning “my joy has followed me home”, is a proud 1982 graduate of the University of Ife, (now Obafemi Awolowo University, Ile-Ife) where he obtained a degree in Yoruba Language, and followed it up in 1988 with a master’s degree in English Literature.

He kicked off his professional career as a lecturer at the Oyo State College of Arts and Science in Ile-Ife, between 1982 and 1983 while serving as a corps member. He went on to become the private secretary to the former Deputy Governor of Ondo State, Chief Akin Omoboriowo, a position he held from 1983 till 1985. In 1986, he was elevated to serve the Ooni of Ife, Oba Okunade Sijuwade Olubuse II, managing his Motel Royal Limited.

Momodu is the proprietor of the no 1 celebrity journal, Ovation International Magazine, The Boss Newspaper and Ovation Television.

The Akinrogun of Gbonganland, who is also the Aare of Iwoland, has also been honoured with the Prestigious Value Leadership award by an organisation, Nigeria, which is a subsidiary of Moonlite Integrated Concept, among an avalanche of awards, honours and tags. Momodu us consistently praised for his admirable efforts, which have not gone unnoticed.

ADEMOLA JACKSON ADELEKE – MAY 13, 1960

Born of the Adeleke family of Ede in Osun State on May 13, 1960, Adeleke commenced his primary education at Methodist Primary School, Surulere Lagos State before he was privileged to relocate to Old Oyo State to continue his education at Nawarudeen Primary School, Ikire.

Adeleke was born Nurudeen Ademola Adeleke to a Muslim father and Nnena Esther Adeleke, an Igbo Christian mother. Like him, Adeleke’s father, Raji Ayoola Adeleke was a Senator and the Balogun of Ede land in Osun State. His father, Raji Ayoola Adeleke was also the leader of the Unity Party of Nigeria (UPN).

On completion of his primary education, he moved on to The Seventh Day Adventist Secondary School, Ede to begin his post primary schooling. In the later years however, he attended Ede Muslim Grammar School Ede, where he completed his secondary school education and subsequently relocated to the United States of America, joining his two older brothers, who were also studying there.

In the United States, he joined Jacksonville State University, Alabama, and studied Criminal Justice, with minor in Political Science.

To prove doubting Thomases, who wiped up controversies around his educational qualification, wrong, he went back to school and got enrolled at Atlanta Metropolitan State College in the United States, where he obtained a Bachelor of Science degree in Criminal Justice in 2021.

A businessman and administrator of no mean repute, Adeleke was the humble Group Executive Director at his brother’s company, Pacific Holdings Limited from 2001 to 2016, where his credible performances shot the company to enviable heights; a height it is still enjoying till date.

It is imperative to note that before he joined Pacific Holdings Limited, Senator Adeleke worked with Quicksilver Courier Company in Atlanta, Georgia, US, as a service contractor from 1985 to 1989. His dexterity to work earned him a progression in career, and he berthed as Vice President at Origin International LLC, Atlanta, Georgia, US, a flavours and fragrance manufacturing company. His meritorious stewardship lasted a period of five years, from 1990 to 1994.

Not a few has described Adeleke as the philanthropic capital of Ede, as his influence in aiding the less privileged and downtrodden remains top notch. He is a voracious believer in community development, and has not spared any expense to see that his community receives global influence.

Politically, Adeleke is a beacon of light and hard nut to crack, having remained an albatross to opposing powers and a reference point to ideal administration.

Shortly after he lost his brother, Senator Isiaka Adeleke, who died in April 2017, he contested the Osun West 2017 Senatorial by-election, emerging as the winner under the Peoples Democratic Party, where he decamped to from the All Progressives Congress (APC).

Having emerged senator, Adeleke’s political influence waxed stronger, an on July 23, 2018, he emerged as the governorship candidate of PDP in Osun State.

Adeleke ran for Osun state governorship election under the PDP against top contenders Alhaji Gboyega Oyetola of APC and Iyiola Omisore of SDP on 22 September 2018. The election was declared inconclusive by the Independent Electoral Commission (INEC) while Adeleke was leading, and a rerun slated on September 27, 2018. The candidate of the APC Oyetola was declared winner after the run-off. Adeleke protested the result describing the election as a “coup”.

Much as on March 22, 2019, the tribunal sitting in Abuja declared Adeleke the winner of the election, the Supreme Court later affirmed Gboyega Oyetola as the authentic winner of the 2018 Osun State governorship election on Friday, July 5, 2019

Popularly known as the Dancing Senator because of his penchant to joyfully react to the sounds of music, Adeleke is uncle to one of Nigeria’s popular musicians, Davido.

Governor Adeleke is married to two beautiful women. They are blessed with three children who are all entertainers. They are B-Red and Shina Rambo and a daughter, Nike Adeleke. He is the uncle of one Nigeria’s primus inter pares in entertainment, Davido.

As expected, Adeleke is moving Osun State to the greatest of heights as he promised, and many who know him agree that there are still very many more in the offing even as he navigates his political prowess to win again on August 15.

These ‘twin’ brothers have become a toast of reference. They are hardworking, philanthropic in nature, and always happy.

Yes, always happy as the smiles and dance in their gaits at all times are unmistakable.

Cheers to brotherhood!

Cheers to Ademola Adeleke and Dele Momodu!