By Christiana Adedayo
A Famous non-musician once said; “Music expresses that which cannot be put into words and that which cannot remain silent”. What is seen and heard definitely goes a long way in influencing human behaviour and thinking. This day music plays a crucial role in one’s life. But unfortunately, what is supposed to impact live now destroys lives. There is absence of originality in Nigeria music as we no longer dance to good music which comprises a good lyric/message and beat rather we dance to beat only. This day, most music in Nigeria is based on love, sex, fame and money; no more songs to teach norms, character or correct the wrong notions in the society.
Nigeria music video is now full of irritating gestures, naked ladies dancing and many more. There was a time when Nigeria music video send message and have brilliant concepts. Gone are the days when music and music videos is all about showcasing how creative you are with the message in the music, dance steps and telling story of their song. But these days caution had been thrown to the winds and new forms of entertainment is displayed with sex, violence, boobs, butt, naked laps and other erotic parts of the body. The present day Nigeria music carries with it great dangers for younger generations who tend to imitate what they see on TV and internet. Famous non-musician once said; “Music expresses that which cannot be put into words and that which cannot remain silent”. What is seen and heard definitely goes a long way in influencing human behaviour and thinking. This day music plays a crucial role in one’s life. But unfortunately, what is supposed to impact live now destroys lives. There is absence of originality in Nigeria music as we no longer dance to good music which comprises a good lyric/message and beat rather we dance to beat only. This day, most music in Nigeria is based on love, sex, fame and money; no more songs to teach norms, character or correct the wrong notions in the society.
Nigeria music has undergone three basic stages and periods which includes; The traditional, The post-western, and contemporary which includes (Apala, Fuji, Juju, Afro-juju, Afro-funk, Afro-pop, Reggae, Waka, Rap/Hip pop etc.). There is a great connection between the music videos and the behaviour of teenagers. Womanhood is no longer respected and appreciated. No wonder guys out there molest ladies. Presently, there are some musical videos that will completely drive you crazy, angry and bothered. This is a check list of some videos your children must not watch.
FALILA KETAN – Olamide Badoo
The song was released in 2015. All that can be seen in the video is ladies showing off their ‘butts’. The artist even had to raise a lady’s short skirt up, beat the buttocks like a drum. Guys are portrayed gesturing sex act with ladies; ladies dancing in a manner that arouses sexual feeling and many more. No one will watch the video or hear the lyrics of the song without developing a feeling for sex.
UKWU NKA – Pucado
It is the most brazen attempt by a Nigerian music video director to display nudity. The video will leave anyone who watches it gobsmacked as naked women wearing masks twerk and lustfully gyrate. Their breasts and buttocks swings with no caution. Although the video director – Clarence Peters goes for an African theme, the video vixens showed everything but if not for lighting, one would have seen everything.
CLUB ROCK– Durella
The song features Durella at his best, simple and senseless lines delivered with charming effect. The video of ‘Club Rock’ was however the main attraction. ‘Club Rock’ video can best be described as a dark night club with scantily clad women. The dancers oiled from top to bottom gyrate to Durella’s song showing more than ample cleavage and butt cracks. One dancer in particular used what can be described as a rope to cover her mammary assets. The climax of the erotic video is the orgy scene featuring Durella with nude and semi-nude dancers.
ROCK YOUR BODY– Dipp ft. Yemi Alade
The video was directed by Paul Gambit and it depicts phone sex between lovers who miss each other. From the phone call to the suggestive first line then to the silhouette scenes with a quite fit and buff Dipp and the overtly sexy Yemi Alade yearning and half touching each other.
BUM BUM – Timaya
The title alone says it all. Literally the song conveys no message, and buttocks were everywhere. Although the video got banned by NBC, the harm had successfully been executed knowing that whatever the eyes sees and passes to the brain remains forever, considering the numbers of young people that have viewed it.
MY BODY – Susie
Susie is an unpopular name in the industry but when she dropped this video, years back, it made rounds as a very daring move by a female artist. Susie was practically naked in the video with only her hair covering some parts of her breasts and her lower body blurred as she sang about how much she needs her lover.
NAIJA BAD GIRL– Maheeda
Maheeda is notorious for sharing her nude pictures on her instagram page. Then she went on to dropping an X-rated video for her song. Fully naked in this video she leaves little to the imagination as she sprouts her stuff even with four dudes around her. This video definitely impact negatively on the viewers. What message does the song and video passes? Of course little children that watch it might be encouraged or driven to do things like smoking, as children of this 21st century loves to practice whatever they see and hear.
HEAD SWELL– Iyanya
In ‘Head Swell’ which is an internet only video, Iyanya is in a hotel room with two thick Ebony daughters of Eve. Threesome, ménage-a-trios, whatever you want to call it, major grinding and twerking action go down. The fully loaded babes show their selling points in soft-porn style and display a few sex positions in the process. The most surprising thing in this video is how Iyanya manages not to remove his shirt the entire time. Of a truth ‘Head Swell’ is a metaphor for something else, and it was directed by- Moe Musa.
JACK SPARROW – Rayce
The video features what every lust driven music video should have, a guy and sexy video vixen that has no inhibition of showing skin. In the video, Rayce and the vixen is seen engaging in the needed art of foreplay and the main event itself. Everything is done in a tasteful manner but without losing the raw intensity of lust which is really inhumane. The video was directed by- Aje Films
Generally, the new mentality the present day artist, song producers, directors, and promoters have is so wrong and bad. They believe that their musical videos can only sell faster when they storm it with naked ladies.
Much as banning these videos is a good way to begin the checkmate, parents should make it a point of duty to see and vet what their children watch as garbage in will always result to garbage out.