By Eric Elezuo
A brand new lotto regime has arrived the city of Lagos. It is Rider Lotto, by Ridersports Software Nigeria Limited. The lotto regime is reputed to have been established with trust, integrity and transparency as the bedrock of all its dealings with the public and otherwise.
Launching the brand in Lagos on Thursday, the Chairman, Rider Lotto, Mr. Ola Omotosho, affirmed that the company is poised to change the face of lottery business in the country as it pledged to stick to international best practices, and operate within the ambit of the law of the land.
He noted that the company is not new in the lottery business as it has established outlets in Benue and Plateau states before berthing in Lagos as the third state of operation in Nigeria with the sole intention of alleviating poverty.
“Our motive is to alleviate poverty through lottery…with a paltry amount of one hundred naira, you could achieve your lifetime dream by winning a whoppoing one million naira guaranteed money and instant fortune,” he said
He added that unlike most lotto operators, Rider is bent on affecting the life of its customers positively as well as the society it operates in.
“…At Rider Lotto, our price fund is 30 per cent of of our takings, 20 per cent goes to good causes (corporate social responsibility) and 50 per cent for operation cost,” Mr. Omotosho said.
The company described its category of games to include DailyMillion, LuckyLady and FoodBasket, stressing that it is so easy to play, and one can become an instant millionaire when he plays through the powerball machine.
“This is a golden opportunity to raise people out of poverty and improve their finances…” the chairman informed.
The beauty of the Rider Lotto is that it is played online and daily, and as a result, anyone can play from the comfort of his bedroom. The draws are also done live to prove its transparency and genuine nature. There is ‘no mago mago at all’. Again, the games are played in a way where if there are no jackpot winner at the time of the draw, it will automatically roll over to the next week, and by so doing the jackpot price keeps increasing.
With a clear vision of becoming the biggest and most trusted lottery company in Africa, as well as provide create platform for genuine lottery business with instant and prompt payouts, Ridersports Lottery continues to operate ‘a robust system based on highest and advanced technology with real time draws’.
The launch parley witnessed the presence of stakeholders and members of the general public. Some of the important personalities that attended the event include Chairman, Rider Lottery, Mr. Ola Omotosho, Regional Director, (Africa) Ben TV, Mr. Lanre Ijaole; Director, Rider Lottery, Mrs Olakemi Omotosho; Director, Rider Lottery, Mr. Tunde Oluwasola; Editor, Ovation International, Mr. Michael Effiong among others.